General Requirements
While advertisers have creative liberty designing their ads,
Rynorunning.com reserves the right to decline any advertising.
Ads should not include fake form elements of other graphic
symbols that mimic functionality that does not exist.
Rynorunning.com reserves the right to ask for revisions or
reject any advertising it deems, in its sole opinion, is not in
keeping with its standards.
Rynorunning.com reserves the right to reject advertising
due to content, affect on users, distraction factors and other
situations as determined by the staff.
All ads must be no larger than 50k.
All ads must be a resolution of 72dpi.
All ads must be submitted in RGB.
ALT (Mouseover) text: no more than 10 words.
Animated GIFs should have at least two seconds between
frames, maximum of six frames.
When clicked, all banners and ads must launch the linked
URL in a new browser window.
All banner ads submitted via e-mail must be compressed
(zipped).
Deadlines
Please allow 48 hours to process/load simple image and
GIF animated ads.
New ads and changes can be submitted on the 15th and 30th of each month.
Advertising Materials Delivery/Question
Send advertisements or submit questions to
sponsors@rynorunning.com
Please indicate on subject line advertiser name and campaign date. Please indicate in message name of file(s) attached and contact info and if receipt verification is requested.
EVENTS PAGE SQUARE
HOME PAGE SQUARE
Size: 300px (W) X 250px (H)
Ad Type: Rotating
Flash / Image: Y / Y
HOME PAGE SQUARE
Size: 300px (W) X 250px (H)
Ad Type: Rotating
Flash / Image: Y / Y
SPONSORED EVENT PAGE SQUARE
Size: 120px (W) X 600px (H)
Ad Type: Rotating
Flash / Image: Y / Y
Tracking Flash
Flash ads need to have a clickTAG assigned for within the creative:
The Flash File (.fla extension) must first be modified.
The clickTAG is the tracking code assigned by the ad serving
network to an individual ad. The clickTAG allows the network to
register where the ad was displayed when it was clicked on. This
click through data is reported to the ad serving servers so advertisers
may determine the effectiveness of their campaign.
Client must include .SWF File with click-thru URLs, GIF/JPG provided
as back-up, Flash Movies kept below 24 FPS, Target="_
blank" is required in "basic actions" to ensure click-thru opens a
new window, clickTAG code must be embedded in .SWF file:
Instructions for Creating Flash Ads with proper clicktag
The flash designer must create a large transparent button on the
top layer that covers the entire stage. This button is assigned the
following action:
on (release) {
getURL(clickTAG);
}
or AS3:
import flash.display.LoaderInfo;
var clickTAG:String = root.loaderInfo.parameters.clickTAG;
function gotoPage(event:MouseEvent):void
{
var targetURL:URLRequest = new URLRequest(clickTAG);v
navigateToURL(targetURL);
}
myButton.addEventListener(MouseEvent.CLICK, gotoPage);
DO NOT PUT ACTUAL URLs IN THE ACTION
The click through URL is supplied in the html code that serves the
flash ad, and is represented by the variable "clickTAG".
The reason for this is that the URL can be changed at any time by
a non-programmer and still use the same flash file (SWF) without
having to go back and re-compile the SWF.
For more detailed information on implementing clicktag
ActionScript, visit Macromedia's Flash Tracking Kit at
http://www.macromedia.com/resources/richmedia/tracking/
